How to Use Picreel: An Explainer

How to use Picreel.

If you’re in the digital business world and want to optimize your website’s conversion rates, look no further. Picreel is a Conversion Rate Optimization (CRO) software that provides various powerful features to help you convert more website visitors into leads, subscribers, and sales. Let’s dive into how you can best utilize Picreel to drive growth for your business.

Understanding Picreel and its Features

Picreel is designed to help you recover abandoning visitors and turn them into customers. The key features include exit-intent technology, on-site retargeting, conversion analytics, A/B testing, and more.

Exit-Intent Technology

Picreel’s Exit-Intent technology tracks your website visitors’ mouse movements and displays targeted popups when they show signs of leaving your website.

On-Site Retargeting

The on-site retargeting feature allows you to create targeted and personalized messages based on user behavior, increasing your chances of engaging with visitors and encouraging conversions.

Conversion Analytics

Picreel’s Conversion Analytics offers insights into your campaigns, helping you identify what works best and optimize your strategies accordingly.

A/B Testing

The A/B testing feature helps you test different versions of your offers and messages to find out what works best.

Using Picreel’s Features to Your Advantage

Now that we know what Picreel offers let’s look at how to best leverage these features.

Harnessing the Power of Exit-Intent Technology

The first step is to design and set up your exit-intent popups. Picreel offers a variety of customizable templates, so you can design a popup that aligns with your brand and your goals. Remember, the goal is to provide enough value in your offer to persuade the visitor to stick around.

Boosting Conversions with On-Site Retargeting

The on-site retargeting feature is a powerful tool for personalizing the user experience. You can segment your audience based on their behavior, and target them with personalized messages. This approach increases the likelihood of conversion.

Gleaning Insights from Conversion Analytics

Keeping track of your campaign’s performance is crucial to the optimization process. Picreel’s Conversion Analytics provides valuable data on your visitors’ behavior and interaction with your offers. You can use this data to optimize your strategies and improve your conversion rates.

Optimizing Your Strategy with A/B Testing

A/B testing is a critical part of conversion rate optimization. By testing different versions of your popups, you can identify which elements are working best and use these insights to optimize your future campaigns.

Remember, in the field of digital marketing, there is always room for improvement. That’s where A/B testing and Multivariate Testing come into play. Check out this comprehensive guide on A/B testing for more information.

Leveraging Picreel for Maximum Results

Here are some best practices for using Picreel effectively.

Customize Your Designs

The key to engaging popups is customization. You want your popups to align with your brand and to appeal to your target audience. Picreel offers a variety of design customization options, including colors, fonts, images, and sizes.

Be Strategic with Your Offers

The value you offer in your popups can make or break your conversion rates. Whether it’s a discount, free shipping, a free e-book, or access to exclusive content, ensure your offer is enticing enough to encourage visitors to take action.

Test and Optimize

Conversion rate optimization is all about testing, learning, and optimizing. Use Picreel’s A/B testing feature to test different designs, messages, and offers, and use the data from Conversion Analytics to continually optimize your strategy.


Picreel offers a suite of powerful features that can help optimize your website’s conversion rates. By using these features effectively and continually testing and optimizing your strategies, you can turn your website into a conversion machine. Remember, conversion rate optimization is a journey, not a destination. Use tools like Picreel, and resources like this guide on conversion rate optimization to keep learning and improving.

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WinSavvy Editorial
WinSavvy Editorial consists of our SEO specialists and other team member, including our legal help who help skyrocket our client's growth on a daily basis. It includes Archisman, our experts' say head, Sowa, the one in-charge of our "Analysis" category and Ushashi, our head of all data-analysis content!
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