The 7Ps of Marketing Mix refer to the various elements that go into creating a successful campaign. Some of these elements include price, packaging, branding, product placement, and digital placement. In this article we have explained the 7P’s in the marketing mix as well as show you why and how they are so …
7Ps in Marketing Mix – What are They? (Explained) Read More »
Disclaimer: This article is for informational purposes only. If you require legal help with your contract drafting, send us an email and we will help you out. What are Commercial Contracts? A commercial contract is a legally enforceable instrument that binds one party to either do or not do something. It is utilised by …
11 Types of Commercial Contracts: (And How to Create Them) Read More »
Article research by Shreyas Nair from WinSavvy’s legal research team. Here’s his LinkedIn bio for more information on him. What are Advisory Shares Advisory shares are a sort of stock option that are granted to business consultants rather than workers. They might be given to start-up company advisers instead of cash. Advisors are typically offered options to purchase shares …
We all know of the 4Ps in marketing. They make up the classical marketing mix. They are product, price, place (location where the products or services are marketed) and promotion (how the products or services are marketed). But, recently there’s a clamour growing regarding a new set of marketing mix – one, that revolves around …
Guest Post by Elyse Flynn Meyer, president & founder, Prism Global Marketing Solutions. We hear from marketers that they don’t have time to create quality downloadable content in high quantities. And that makes sense. Creating a quality piece of content requires planning, research, interviews, writing, editing, and editing some more. It’s not feasible to think …
8 Content Amplification Tips to Maximize Lead Generation Read More »
When you launch a product, it isn’t guaranteed to succeed. To actually get your product seen and loved by your targeted customers, you need to market it. But most entrepreneurs misunderstand what is marketing. Most consider marketing to be just outreach and promotion. But that’s not all. Being a startup consultant, I have …
Mergers and acquisitions process is one of the most strenuous legal and financial process in a business’ life cycle. Although many startups look forward to being acquired by a large MNC, thus bringing in the pay-day, most don’t realize the numerous phases involved in a merger and acquisition process. Although the words “mergers” and “acquisitions …
All the 9 Phases of a Merger and Acquisition Process: The Complete Guide Read More »
When you have a business idea, there’s a high degree of certainty that the idea is not perfect. And, that’s why you need to test it out in the real world. Well, there are numerous ways for testing your ideas – for example, you could create a proof of concept, a prototype or even an …
What is the Minimum Viable Product? – A Guide on What MVP Means Read More »
Limited liability companies (LLCs) are a form of corporation with its liability limited. It may be considered as a toned down version of corporations. Usually large LLCs get turned into corporations. While corporation is a favourable business structure for high growth businesses, they also involve more paper-work and compels you to put more information about …
LLP vs LLC: Which One Should You Go For in the US? Read More »
All businesses have goals. But goals are meaningless if you do not have a well-defined plan set in place detailing how you will achieve them. And that’s the job of a business strategy. However, a business strategy is not as simple as you may think. If you want a plan that you can stick …
How to Create the Right Business Strategy for Your Startup Read More »