Skip to main content

How You Can SkyRocket Your PPC Ad Campaign: 5 Fundamental Principles (Infographic)

There are rules to get success in any PPC Campaign-
  1. You have to increase clicks to your ad.
  2. You need to lower cost per click.
  3. You need to convert the audience who clicks the PPC ads.
How You Can Improve PPC Ads Performance to Draw in More Customers and Convert them better

Despite the ROI of PPC ads being a solid deal, it is in fact a tough nut to crack. Most people after failing to achieve their goals and spending their initial budgets, think PPC ads to be a game of the past and leave it altogether.

In fact, the average earning for a business via Google adwords is $2 for every $1 spent. So, even if you fall in the average tier of marketers using PPC you get double your ad spend.

Plus, the top three ads in Google searches garner somewhat more than 40% of all clicks, which is very hard to get if done organically.

Now, Google is not the only ad stream where you can use PPC ads. There are tons of places you can place your PPC ads, such as Facebook, Amazon, Bing etc. 

For example, if you are selling products via Amazon, it is the best place to put your PPC ads.
A brilliant example of the use of PPC ads can be learnt from Eat24.

They were one of the first fast-food joints which started advertising on porn sites and although I am not advocating for placing your ads in porn sites, what is remarkable, is that they got 200% more exposure through very minimal ad spend because porn sites have got dirt-cheap CPMs.

So, without further ado, let's get started!

Loading...
Loading...


Now it's your turn. Let me know in the comments what are the biggest problems that you face regarding PPC or what are your fears about this campaign? I'll surely reply!

Comments

Popular posts from this blog

The Ultimate Guide to Guest Posting

For most bloggers who just started out or even for intermediate bloggers, guest posting is one of the best link building strategies that one can use . In fact guest posting appeals most to those who are good with writing and hate searching for webmasters' emails and sending out emails after emails and pitches after pitches. Guest blogging does and can bring to you quite a lot of high quality backlinks if done right. The problem with most people who fail at guest posting is that they have certain misconceptions and do not follow the strategies which are crucial for guest blogging. In this guide on guest blogging ( note for newbies: guest blogging is the same as guest posting ), I am going to address guest posting in certain steps and after you finish this guide, you shall not have to look up any other article on the subject as you are going to become an expert in guest posting. For sure! Myths Regarding Guest Posting #1. Guest Posting is dead. If you do some bit of

70 Mistakes Startups Make And Tips On How You Can Avoid Them

To be an entrepreneur, is no easy task. You leave the comfort of your 9 to 5 and venture to a world where the stakes are high. You have no fixed salary and everyday you have to put your all in without getting the chance to see the results up-front. Well, if you are an entrepreneur, your only goal should be progress. And, guess what? You don’t want your progress beaten down by some mistakes you had no idea about. Heck, your entire small business can get ruined by just one action or omission! They say, prevention is better than cure. That’s why here are the top 70 mistakes that most startups make. It is a mega list as it comprises almost all the mistakes possible under the sun as forecasted by 75+ small business owners and startup founders. Some of them here are even serial entrepreneurs who have tried their hands at several startups. The thing about mistakes is that they come in various forms – they can be hiring mistakes, paying mistakes, company culture mistak

Recent Trends in Mergers and Acquisitions in India

Article by Varsha Chamakura . The concept of Mergers and Acquisitions (M&A) has attracted the corporate sphere all over the world. Mergers and acquisitions (M&A) activity in India is no different.  M&A culture in India increased over the years, after the removal of constrictive arrangements and liberalisation of the Indian economy. M&As are strategic tools that are used for the development of the economy.  This is done by expanding to low cost markets or emerging markets, especially those which have a high number of skilled workers or by acquiring well established corporate entities.  M&A culture in India has been prevalent since 2015, and has only become grown in popularity over the years.  M&As is most common in the sectors of Energy, Mining and Utilities, followed by Telecommunication, Consumer Durables and Pharmaceuticals. Related Read: An In-Depth Guide on Localisation of Your Business in the Indian Market What is a merger?  A merger