In a sea of startups, every innovative idea deserves its moment in the spotlight. We’ve handpicked and analyzed your website, offering free marketing insights, as our way to nurture the next big thing. We’re passionate about partnering with startups like yours.

If you find our insights valuable, and would like to discuss it further, feel free to schedule a call.

Startups with VC-funding of $1-20 Million can request their own marketing plan too.

In order to reach this goal, a single four-pronged strategy is what would be needed. Here’s what we suggest –

#1. On-Page SEO Plan for LighthouseAI

LighthouseAI has blog articles that can be considerably improved upon. As LighthouseAI starts to scale, it needs to focus more on inbound marketing and it also needs to come off as a thought-leader in the space.

The current articles are too short, have no internal links and are poorly formatted.

As such, we recommend that you try and scale up your content to 1000 in the shortest possible time.

Here is a list of 100 blog post title suggestions along with relevant keywords that you can use to fix it. You can create it pretty fast if you use AI along with content editors (but take care, the articles have to be carefully optimized to improve readability and more importantly, insert internal links for faster indexing by Google) –

Navigating Pharmaceutical Supply Chain Regulations: A Comprehensive Guide
Reducing Compliance Workload: Strategies for Efficient Management
The Role of Automation in Protecting Pharmaceutical Revenue Streams
Simplifying Compliance: How Automation Transforms Regulatory Processes
The Future of Compliance in the Pharma Industry: Trends to Watch
Streamlining Compliance Assessments: Tips for Pharma Companies
Understanding the Impact of Non-Compliance in Pharma Manufacturing
The Power of Automated Knowledge in Pharmaceutical Compliance
Leveraging Automation for Real-Time Regulatory Updates
Achieving Transparency in Compliance Activities: Best Practices
Building a Robust Compliance Program with Intelligent Automation
The Benefits of a Centralized Compliance Data Platform
Cutting Compliance Costs: How Technology Can Help
Ensuring Continuous Compliance in the Pharma Sector
Overcoming Compliance Stress: Tools and Techniques for Pharma
The Advantages of Automated Surveillance in Pharma Compliance
From Manual Research to Automation: A Pharma Compliance Journey
Driving Efficiency in Compliance Management: A How-To Guide
Maximizing ROI with Compliance Automation Technology
Real-Time Compliance Enablement for Pharma: A Closer Look
Boosting Pharma Compliance with Advanced Automation Solutions
Essential Features of Compliance Automation Software for Pharma
The Evolution of Compliance: From Excel to Automation
Decoding State and Federal Compliance for Pharma Distributors
Empowering Pharma Compliance with AI and Automation
Operationalizing Compliance in the Pharmaceutical Industry
Enhancing Compliance Capabilities in Life Sciences with AI
Risk Mitigation Strategies for Pharma Supply Chains
How to Conduct Rapid Compliance Intelligence Assessments
AI in Compliance: The Future for Pharma Manufacturers
Staying Ahead of Pharma Regulations with Automated Tools
The Intersection of Pharma and Technology: Compliance Innovations
Transforming Compliance Workflows in Pharmaceuticals
Achieving ISO 27001 Compliance in Pharma: An Overview
A Guide to Data Security Best Practices in Pharma Compliance
Implementing Risk Management in Pharma through Automation
Anticipating Changes in Pharma Compliance with AI
Essential Compliance Updates for Wholesale Drug Distributors
How Third-Party Logistics Providers Can Excel at Compliance
Avoiding Compliance Pitfalls in Drug Manufacturing
Best Practices for Storing Sensitive Pharma Compliance Documents
Reducing Risk and Cost with Pharma Compliance Automation
Streamlining Facility Licensing and Renewals in Pharma
Cutting Edge Approaches to Pharma Compliance Challenges
How AI Transforms Drug Price Transparency Reporting
Adapting to DSCSA and FDA Proposed Rule Licensing Changes
Balancing Legal and Operational Requirements in Pharma
Compliance Automation: A Necessity for Modern Drug Manufacturers
Drug Takeback Programs: Compliance and Automation
Opioid Taxes and Compliance: What Pharma Needs to Know
Seamless 3PL License Verifications Through Automation
Addressing Compliance in Pharma: Expert Insights
The Role of AI in Managing Drug Product Registrations
Improving Compliance Accountability in Pharma with Technology
Regulatory Surveillance for Pharma: A Technology-Driven Approach
How Pharma Companies Can Overcome Compliance Overload
Compliance as a Competitive Advantage in Pharmaceuticals
The Revolution in Pharma Compliance: What to Expect
From Reactive to Proactive: Transforming Pharma Compliance
Staying Compliant in Pharma: The Technology Toolkit
The Essential Guide to Pharma Compliance and Data Management
How to Automate Compliance Research in Pharma
Pharmaceutical Compliance: An Industry in Transformation
The Pillars of Compliance Management in Pharma Logistics
Implementing Continuous Surveillance Systems in Pharma Compliance
The Strategic Value of Compliance Intelligence in Pharma
The Technological Advancements Shaping Pharma Compliance
Keeping up with Pharma Compliance: A Daily Checklist
The Role of Continuous Learning in Pharma Compliance Automation
The Changing Landscape of Pharmaceutical Compliance Requirements
How to Securely Store Compliance Documents in Pharma
Compliance Stress Relief: Modern Solutions for Pharma Professionals
Mitigating Compliance Risks with Automated Intelligence
From Data to Decisions: The Analytics of Pharma Compliance
Navigating the Complexities of Pharma Operational Compliance
Compliance Management Systems: The New Norm in Pharma
The Digital Transformation of Compliance in Life Sciences
How Pharma Companies Can Stay Ahead of Regulatory Shifts
Aligning Compliance and Business Goals in the Pharma Industry
Cost-Effective Compliance: Budgeting for Pharma Regulations
The Compliance Officer’s Guide to Automation in Pharma
How to Leverage AI for Compliance in Life Sciences
The Role of Machine Learning in Pharmaceutical Compliance
The Guide to Streamlined Compliance for New Pharma Facilities
Compliance Automation: A Game Changer for Pharma Distributors
Mastering the Art of Compliance in Pharmaceutical Supply Chains
The Role of Big Data in Pharmaceutical Compliance Strategies
A Strategic Approach to Pharma Compliance Surveillance
Why Pharma Companies Need to Embrace Compliance Technology
Ensuring Pharma Compliance in the Age of Digital Health
The Role of Cloud Computing in Pharma Compliance Management
The Growing Importance of Cybersecurity in Pharma Compliance
Preparing for Audits with Automated Pharma Compliance Systems
Compliance and Ethics in Pharma: The Role of Technology
The Comprehensive Guide to Compliance Training in Pharma
Scaling Compliance Operations in Fast-Growing Pharma Companies
Understanding Global Pharma Compliance: Challenges and Solutions
The Impact of Regulatory Technology on Pharma Compliance Costs
How to Manage an Ever-Changing Compliance Landscape in Pharma
The Compliance Checklist: Daily Must-Dos for Pharma Companies

#2. Off-page SEO Plan for LighthouseAI

LighthouseAI has a low Domain Authority and Domain Rating. It’s Ahrefs’ DR is 6.

We suggest reaching out to blogs in the industry, asking to guest post. With the influx of GPT4 and other content marketing software, most blogs are not too agreeable to this suggestion, so you may need to keep some marketing budget aside for payments for backlink insertions and guest post placements.

However, you should hire a seasoned SEO guy for this as you don’t want to get backlinks from the wrong websites, as that can harm your website by adding to its spam score.

Here’s a list of 50 high quality and relevant blogs in your niche that you should try to guest post at:

WinSavvy helps grow VC-funded startups digitally

Related: Check out our free SEO suite

#3. Social Media Marketing Plan for LighthouseAI

If traffic, leads and revenue is your goal, we would advise you keep it simple.

We would suggest focusing on two main social platforms for starting out, which are Twitter and Facebook. We believe in keeping your marketing focused so as to deliver the highest returns.

The reason why we stress on these two platforms are simple –

Facebook’s organic reach is very low, but having a decent following up there, helps add to your credibility. Running some ads can get you a sizeable following quite fast and cheap. Further, you can drive the followers into a group, in which, you will have a strong reach and be able to use your group participants for additional marketing requirements.
Twitter can help add to your credibility. With Twitter’s recent partnership with Google, it looks like a great platform that can deliver amazing long-run results to your business.

#4. Conversion Optimization Plan for LighthouseAI

At the end of the day, it is not the traffic or followers that matter, but the conversions and leads.

That’s why, once you get the first three plans up and running and start getting a decent amount of traffic, you can switch up to the following plan.

To implement this perfectly, you need to ensure that you are getting a decent amount of traffic from the above plans and you have at least 2000 followers in Facebook and Twitter (total).

Plus, you should have lead magnets throughout your website and on the sidebar of your blog articles.

If that’s done, you should optimize the lead magnets and the sidebars to go to a webinar in your niche, wherein you teach your audience about your expertise. That can create an amazing funnel whereby you can convert a good percentage of the attendees into your paying customers. Running ads on this can help supercharge the effort as well.

Having a decent marketing agency aiding you in this process would be even more beneficial as that can ensure you have a decent conversion rate, otherwise you risk burning through your ad money and traffic value.

Would You Like us to help take LighthouseAI’s Traffic to 10k and beyond?

What we showed you was just the basics. But of course, a plan is only as good as it’s execution. So, you could execute all of this yourself, or you could count on us to do it as well.

We could do so much more, such as-

Reverse HARO and get experts to share their thoughts with us for LighthouseAI’s blog,
Run ads and grow your Facebook page and convert them into your Facebook group members,
Use Javascript code to massively boost your twitter presence,
Create leads for capture and boost your inbound marketing.

You can reach me directly by filling out this form in the sidebar or schedule a meeting here. You don’t need to pay anything for the meeting. Worst case: you learn something that you can implement for your startup’s marketing at 0 cost!

At WinSavvy, we manage everything, from digital marketing strategy formulation to execution, ensuring you can focus on what you do best – running your startup. We also provide weekly updates and I am personally available as a dedicated point of contact for any of your queries.

Best regards,
Adhip Ray
Founder, WinSavvy