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Startups with VC-funding of $1-20 Million can request their own marketing plan too.
In order to reach this goal, a single four-pronged strategy is what would be needed. Here’s what we suggest –
#1. On-Page SEO Plan for Cartwheel
Cartwheel does not have any blog articles. As Cartwheel starts to scale, it needs to focus more on inbound marketing and it also needs to come off as a thought-leader in the space.
As such, we recommend that you try and scale up your content to 1000 in the shortest possible time.
Here is a list of 100 blog post title suggestions along with relevant keywords that you can use to fix it. You can create it pretty fast if you use AI along with content editors (but take care, the articles have to be carefully optimized to improve readability and more importantly, insert internal links for faster indexing by Google) –
- “Enhancing Mental Health Support in Schools: The Telehealth Revolution”
- “Breaking Barriers in School Mental Health Services with Telehealth”
- “The Importance of Rapid Access to Mental Health Care in Schools”
- “Telehealth Solutions for Student Wellness: A New Approach”
- “Promoting Mental Health Awareness in Educational Settings”
- “The Role of Telehealth in Supporting Student Mental Health”
- “Innovative Strategies for Mental Health Care in Schools”
- “Bridging the Gap: Telehealth and Student Mental Wellness”
- “Transforming School Mental Health Services through Telehealth”
- “Advancing Mental Health Support in Education”
- “The Impact of Telehealth on School-Based Mental Health Care”
- “School Wellness: Integrating Telehealth into Mental Health Support”
- “Telehealth: A Game Changer in School Mental Health Services”
- “Empowering Students through Accessible Mental Health Care”
- “The Role of Schools in Addressing Student Mental Health”
- “Telehealth Innovations in School Mental Health Support”
- “Cultivating a Supportive Mental Health Environment in Schools”
- “Redefining School Mental Health Services with Telehealth”
- “Promoting Inclusive Mental Health Care in Educational Institutions”
- “The Future of School Mental Health: Telehealth and Beyond”
- “Addressing Mental Health Needs in Schools through Telehealth”
- “Enhancing Student Well-being with Telehealth Interventions”
- “Improving Access to Mental Health Care for Students”
- “Telehealth as a Tool for School Mental Health Support”
- “The Benefits of Telehealth in Student Mental Health Services”
- “Building Resilient School Communities through Mental Health Support”
- “Fostering Mental Wellness in Schools with Telehealth Solutions”
- “Telehealth’s Role in Supporting Diverse Student Needs”
- “Advancing Student Mental Health through Innovative Telehealth Services”
- “Collaborative Approaches to Mental Health Care in Schools”
- “The Importance of Early Mental Health Intervention in Schools”
- “Telehealth: A Pathway to Comprehensive School Mental Health Services”
- “Creating a Culture of Mental Wellness in Educational Settings”
- “Telehealth and Its Impact on Student Mental Health Outcomes”
- “Meeting the Mental Health Needs of Students in a Digital Age”
- “Enhancing School-Based Mental Health Services with Telehealth”
- “Integrating Telehealth into Multi-Tiered Systems of Support”
- “The Role of Telehealth in Preventive Mental Health Care in Schools”
- “Telehealth: Bridging the Mental Health Care Gap in Education”
- “Promoting Equitable Mental Health Access in Schools”
- “The Benefits of Telehealth in Enhancing School Mental Health Programs”
- “Empowering School Staff through Mental Health Telehealth Training”
- “Innovative Telehealth Strategies for Student Mental Health Support”
- “Strengthening School Mental Health Services for Diverse Communities”
- “Telehealth’s Role in Addressing Mental Health Stigma in Schools”
- “The Intersection of Technology and Mental Health in Education”
- “Culturally Sensitive Mental Health Support via Telehealth in Schools”
- “Telehealth and Its Role in Building Stronger School Communities”
- “Navigating the Challenges of School Mental Health with Telehealth”
- “The Evolution of School Mental Health Services through Telehealth”
- “Empowering Families in Student Mental Health Support”
- “Telehealth as a Catalyst for Change in School Mental Health Care”
- “Enhancing School Mental Health Programs with Digital Solutions”
- “Telehealth’s Impact on Reducing Mental Health Disparities in Schools”
- “The Role of Digital Platforms in School Mental Health Initiatives”
- “Creating Accessible Mental Health Services for School Communities”
- “Telehealth: Revolutionizing Mental Health Support in Educational Settings”
- “The Future of Mental Health Care in Schools: A Telehealth Perspective”
- “Fostering Healthy Minds: The Role of Telehealth in Schools”
- “Advancing Equity in School Mental Health Services through Telehealth”
- “Enhancing Student Support through Telehealth Mental Health Services”
- “Promoting Mental Health and Well-being in the Educational System”
- “Telehealth’s Role in Overcoming Barriers to Mental Health Care in Schools”
- “The Power of Telehealth in Transforming Student Support Services”
- “Integrating Telehealth into Comprehensive School Wellness Programs”
- “Telehealth’s Contribution to Sustainable School Mental Health Care”
- “Empowering Educators through Telehealth Mental Health Training”
- “The Impact of Telehealth on Enhancing Student Mental Wellness”
- “Building Strong Mental Health Foundations in Schools through Telehealth”
- “Telehealth as an Enabler of Inclusive Mental Health Services in Education”
- “Exploring the Potential of Telehealth in School Mental Health Programs”
- “The Role of Telehealth in Supporting Underserved Students”
- “Telehealth: A New Frontier in School Mental Health and Wellness”
- “Innovative Approaches to Mental Health Care in Schools”
- “Telehealth’s Role in Addressing the Mental Health Crisis in Education”
- “The Benefits of Telehealth for School Mental Health Clinicians”
- “Leveraging Telehealth for Comprehensive Student Support Services”
- “The Importance of Telehealth in Developing Mental Health Resilience”
- “Enhancing Mental Health Accessibility in Schools with Telehealth”
- “Telehealth and Its Role in Supporting Student Mental Health Initiatives”
- “Promoting Mental Health Equity in Schools through Telehealth”
- “Empowering Student Mental Health through Digital Platforms”
- “The Role of Telehealth in Facilitating School Mental Health Outreach”
- “Transforming Mental Health Care in Schools with Digital Solutions”
- “Telehealth’s Impact on Streamlining Mental Health Services in Education”
- “Building Resilient School Communities through Telehealth Initiatives”
- “The Role of Telehealth in Enhancing School Mental Health Strategies”
- “Advancing Mental Health Care in Schools through Digital Innovation”
- “Telehealth: A Strategic Approach to Mental Health Support in Schools”
- “Enhancing Student Mental Health Services through Telehealth Technology”
- “The Power of Telehealth in Building Healthy School Environments”
- “Telehealth’s Contribution to School Mental Health Best Practices”
- “The Role of Digital Health in Promoting School Mental Wellness”
- “Navigating School Mental Health Challenges with Telehealth Solutions”
- “Enhancing Student Mental Health Programs through Telehealth”
- “Telehealth’s Role in Supporting Mental Health in the Classroom”
- “The Future of School Mental Health: Embracing Telehealth Innovations”
- “Empowering School Communities through Telehealth Mental Health Services”
- “The Benefits of Digital Platforms in School Mental Health Care”
- “Telehealth: Transforming the Landscape of School Mental Health Support”
#2. Off-page SEO Plan for Cartwheel
Cartwheel has a low Domain Authority and Domain Rating. It’s Ahrefs’ DR is 19.
We suggest reaching out to blogs in the industry, asking to guest post. With the influx of GPT4 and other content marketing software, most blogs are not too agreeable to this suggestion, so you may need to keep some marketing budget aside for payments for backlink insertions and guest post placements.
However, you should hire a seasoned SEO guy for this as you don’t want to get backlinks from the wrong websites, as that can harm your website by adding to its spam score.
Here’s a list of 50 high quality and relevant blogs in your niche that you should try to guest post at:
- Fitness and Health Blogs
- Gymnastics and Athletics Blogs
- Parenting and Children’s Activities Blogs
- Educational Activities for Kids Blogs
- Outdoor Activities and Adventure Blogs
- Personal Development and Lifestyle Blogs
- Yoga and Mindfulness Blogs
- Sports Coaching and Training Blogs
- Dance and Movement Therapy Blogs
- Sports Psychology and Motivation Blogs
- Nutrition and Healthy Eating Blogs
- Physical Education and School Sports Blogs
- Family Travel and Adventure Blogs
- DIY Play and Craft Blogs
- Child Development and Psychology Blogs
- Women’s Health and Fitness Blogs
- Men’s Health and Fitness Blogs
- Senior Fitness and Mobility Blogs
- Recreational Sports and Community Blogs
- Home Workout and Exercise Equipment Blogs
- Athletic Wear and Fitness Fashion Blogs
- Sport Science and Research Blogs
- Local Community and Event Blogs
- Mental Health and Well-being Blogs
- Alternative Fitness and Sports Blogs
- Special Needs Activities and Inclusion Blogs
- Team Building and Group Dynamics Blogs
- Health and Wellness Product Reviews Blogs
- Personal Trainer and Coaching Blogs
- Running and Marathon Training Blogs
- Cycling and Biking Lifestyle Blogs
- Hiking and Trail Running Blogs
- Water Sports and Aquatics Blogs
- Climbing and Bouldering Blogs
- Martial Arts and Self-defense Blogs
- Pilates and Core Training Blogs
- Rehabilitation and Physical Therapy Blogs
- Health and Fitness Tech Blogs
- Eco-Friendly Sports and Activities Blogs
- Traveling for Fitness and Health Retreats Blogs
- Action Sports and Extreme Sports Blogs
- Fitness for Busy People and Professionals Blogs
- Boutique Fitness Studios and Trends Blogs
- Indoor and Competitive Gymnastics Blogs
- Cheerleading and Acrobatics Blogs
- Parkour and Freerunning Blogs
- Sports Nutrition and Supplements Blogs
- Fitness Challenges and Competitions Blogs
- Holistic Health and Natural Living Blogs
- Employee Wellness and Corporate Health Blogs
#3. Social Media Marketing Plan for Cartwheel
If traffic, leads and revenue is your goal, we would advise you keep it simple.
We would suggest focusing on two main social platforms for starting out, which are Twitter and Facebook. We believe in keeping your marketing focused so as to deliver the highest returns.
The reason why we stress on these two platforms are simple –
- Facebook’s organic reach is very low, but having a decent following up there, helps add to your credibility. Running some ads can get you a sizeable following quite fast and cheap. Further, you can drive the followers into a group, in which, you will have a strong reach and be able to use your group participants for additional marketing requirements.
- Twitter can help add to your credibility. With Twitter’s recent partnership with Google, it looks like a great platform that can deliver amazing long-run results to your business.
#4. Conversion Optimization Plan for Cartwheel
At the end of the day, it is not the traffic or followers that matter, but the conversions and leads.
That’s why, once you get the first three plans up and running and start getting a decent amount of traffic, you can switch up to the following plan.
To implement this perfectly, you need to ensure that you are getting a decent amount of traffic from the above plans and you have at least 2000 followers in Facebook and Twitter (total).
Plus, you should have lead magnets throughout your website and on the sidebar of your blog articles.
If that’s done, you should optimize the lead magnets and the sidebars to go to a webinar in your niche, wherein you teach your audience about your expertise. That can create an amazing funnel whereby you can convert a good percentage of the attendees into your paying customers. Running ads on this can help supercharge the effort as well.
Having a decent marketing agency aiding you in this process would be even more beneficial as that can ensure you have a decent conversion rate, otherwise you risk burning through your ad money and traffic value.
Would You Like us to help take Cartwheel’s Traffic to 100k and beyond?
What we showed you was just the basics. But of course, a plan is only as good as it’s execution. So, you could execute all of this yourself, or you could count on us to do it as well.
We could do so much more, such as-
- Reverse HARO and get experts to share their thoughts with us for Cartwheel’s blog,
- Run ads and grow your Facebook page and convert them into your Facebook group members,
- Create leads for capture and boost your inbound marketing.
You can reach me directly by filling out this form in the sidebar or schedule a meeting here. You don’t need to pay anything for the meeting. Worst case: you learn something that you can implement for your startup’s marketing at 0 cost!
At WinSavvy, we manage everything, from digital marketing strategy formulation to execution, ensuring you can focus on what you do best – running your startup. We also provide weekly updates and I am personally available as a dedicated point of contact for any of your queries.