Adhip Ray

Adhip Ray is the founder of WinSavvy, a digital marketing consultancy specializing in scaling VC-funded startups with $1-40 million in funding and professional service firms.With a robust background in marketing, data analytics and law, Adhip has worked on some of India’s largest corporate transactions, bringing a strategic mindset to every project. His expertise lies in driving rapid, sustainable growth for startups, helping them navigate competitive markets and unlock their full potential.Adhip's insights have been featured on major platforms like Forbes, HubSpot, Lilach Bullock’s blog, JeffBullas, Addicted2Success, StartupNation, Sustainable Brands, and Startups Magazine, where he shares strategies for scaling businesses and overcoming growth challenges.Adhip has a post-graduate diploma in applied statistics with dual specialization in data analytics and official statistics and also holds a BA.LLB (Hons.) degree with specialization in corporate and IP law.

Trademark Act, 1999 - Indian Trademark law of single letter trademark

All About Single Letter Trademark under Indian Trade Marks Act, 1999

Article by Sarthak Potdar. Intellectual Property is one of the most essential elements of the modern business. Intellectual property includes copyright, trademark, design, geographical indication, patent, industrial design, integrated circuit, which is a valuable asset of any company. It tries to create healthy competition; the manufacturer and traders can develop their products more effectively, without

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An explanatory guide on all the revenue models that businesses employ as part of their business model and business plan to generate sales and improve finances of the business.

How to to Choose the Right Revenue Model for Your Business

Article by Eshani Jain. Revenue is the income that an organization earns by selling its product or service. Revenue can be generated by a firm from numerous sources in the form of rent, commission, transaction fees, arbitrage, markup, service revenue, product revenue, consulting, brokerage fee, interest, dividend revenue, etc. Generally, revenue streams are categorized into 4

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