Sales enablement isn’t just a buzzword. In today’s B2B sales landscape, it’s the difference between teams that close and teams that chase. This article breaks down exactly how enablement improves win rates across B2B sales teams using 30 proven statistics. Each section will explore the stat in detail and show how you can apply the […]
How Enablement Affects Win Rates in B2B Sales Teams Read More »
Early user churn is one of the biggest threats to product growth. Most startups spend a huge amount acquiring users, but lose them within days. That’s not a growth problem—it’s a retention problem. In this article, we’ll break down 30 important stats that show how bad first-30-day churn really is, across different industries. We’ll also
What % of Users Churn in the First 30 Days? [Early Retention Stats] Read More »
Retention isn’t just about whether users like your product. It’s about whether they come back. And one of the biggest signals of retention is how users interact with your product’s features. Some features bring people back. Others don’t matter as much. In this article, we’ll break down 30 retention-related stats linked to feature usage. We’ll
Benchmarking Retention by Feature Usage Patterns Read More »
Reducing churn is often the single most powerful way to improve your business’s long-term revenue. But it’s not just about keeping customers happy — it’s about building systems that make them want to stay. That’s where loyalty programs shine. In this article, we’ll show you 30 ways loyalty programs have been proven to reduce churn,
Churn Rate Reduction After Loyalty Program Rollout Read More »
Direct-to-consumer (DTC) brands thrive on customer loyalty. But most founders overlook one surprisingly powerful tool in driving retention: the refund policy. It’s not just about managing returns. It’s about how customers feel when things go wrong—and how likely they are to come back again. 1. 67% of DTC customers say a flexible refund policy makes
How Refund Policies Impact Retention in DTC Brands Read More »
Retention doesn’t happen by chance. It happens by design—through clear lifecycle mapping, data-backed strategy, and precision execution. Each phase in your customer’s journey presents a different challenge. If you want to build a predictable growth engine, knowing your retention benchmarks by lifecycle stage is not optional. It’s the difference between surviving and thriving. 1. Onboarding
Retention Benchmarks by Customer Lifecycle Stage Read More »
Sales enablement is no longer a nice-to-have. It’s a must-have. With modern sales teams juggling content, tools, buyers, and processes, the right enablement platform can be the difference between hitting quota and falling behind. In this article, we break down the most important stats on sales enablement tool adoption and usage. Each one will give
Top Sales Enablement Tools by Usage and Adoption [Stat Breakdown] Read More »
The B2B sales cycle is often long, complicated, and different based on the size of the deal you’re chasing. If you’re a founder, sales leader, or GTM strategist trying to figure out how long it should take to close a deal—or why it’s taking longer than you thought—you’re not alone. Let’s break down the actual
How Long B2B Sales Cycles Take on Average [By Deal Size] Read More »
In today’s B2B world, decisions are rarely made by just one person. The buying process has changed. More people are involved, and the process is more complex. To succeed, sales and marketing teams need to understand these trends and adapt. 1. 82% of B2B buying committees now include four or more stakeholders Why this matters
Multi-Threaded Buying Trends in B2B [Stat-Packed Post] Read More »
B2B buyers are changing—and fast. The days when they waited for sales reps to walk them through every step are fading. Instead, buyers are taking control. They want to research on their own, compare options, and decide before ever talking to a sales team. In this article, we’re diving deep into 30 important stats that
What % of B2B Buyers Prefer Self-Serve Before Sales Contact? Read More »