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How Digital Marketing can Help Grow Your Business Exponentially: The Definitive Guide

From traditional advertisement to the current type of advertising, reaching people to promote a business has radically changed. The change has been brought by the purchasing behaviour of a lot of consumers and the aid of technologies.


This Guest Post has been written by Amit Sancheti. (Author Bio is at the end of the post)
Back in 2018, approximately 1.8 billion people shopped online, and it suddenly climbed to 1.92 billion people in 2019. By 2021, the number of people who'll purchase online will reach the count of 2.14 billion people globally. This proves not going digital can only be a fatal mistake to your business.
These modifications only demonstrate that an alternate plan will be required to secure more potential customers. To be able to attain this, digital marketing, a sort of marketing strategy, turned into a common way to advertise a business. But what exactly is digital marketing and how is it going to help boost your business?


What is Digital Marketing?Before plunging deep…

Blog Commenting: The Definitive Guide (+Secret + Bonus!)

Blog commenting is a must for all aspiring bloggers.

No.

This is not an overstatement. This is what I learnt the hard way after two years of blogging. Previously commenting was solely (or should I say, predominantly) an SEO technique, a simple way of getting more backlinks to get better ranks at Google's SERP.

But after Google's Panda algorithm updates, this is no more a reality. 

In fact most websites have no-followed their comment sections and any comments you get posted their with a link-back to your site is by most chances, no-followed.

And that's were most bloggers get it wrong.



If you are like how I was two and a half years back, then the post till here is sufficient to deter you from commenting at other blogs in and around your niche.

But, hang on a minute. I affirm that blog commenting for SEO is dead but is the art of providing quality comments at other blogs finished?

Umm.. no.

Absolutely not.

Quite the contrary actually. Why, you ask?

Well, that brings us to the next secti…

Create A Blog Post That Goes Viral And Brings Links

Ask any Search Engine Optimiser, writing a blog post, no matter how good it is, won't bring you any links. Sitting tight after finishing an awesome content is the last thing that you should do, if you want to get high traffic and social shares to the blog post.
Of course, I fully agree with the phrase "content is king" but what is the use of the king without an army to rule over? As such, a link building campaign, in which you need to hunt for unique and high quality links to your fresh content, is very important.
But there's a catch.
There are some forms of content which perform MUCH better than others when it comes to social shares and building links.
And there is even one form of blog post which acts like a complete link magnet if done correctly.


But before that, you should know that creating such blog posts are hard work. In here, I will show you the different forms of blog posts that create the maximum impact in terms of both links and social shares and the exact met…

The Ultimate Guide on Link Building for SEO

Building links is one of the most important step that you need to do to improve your site's overall ranking in Google searches.

In fact, Google has come out and said that links to a site is one of its two most important criteria for ranking websites, the other being content.

While Google has not specifically mentioned, which one of the two- content and links, is more important, I personally feel that links outweigh the importance of content.

The reason behind this is that I never found a site with about 18000 words of comprehensive content but minimal to no links outrank a site having several links but minimal content.

There is also the fact that links from authority sites bring a huge number of visitors. That's not all. If done correctly, links can lead to a whopping increase in conversion rates too.

In fact link has undisputed and supreme importance if you want to bring your site to prominence.

Without further ado let's move on and bring to the table some immensely actionable …