Article by Eshani Jain . Got a business idea? Great. But, that's just the first part of the puzzle of going forward with your startup. If you do not want your startup to blow up in a smoke, you need a real plan. A plan will guide the way forward for your company, how you'll conduct the varied activities of your organization, how you'll put your finances to use and the way will you outrun your competitors to realize your pre-determined goals. But creating the plan is not enough. You also need to vet it. You need to see if your plan can actually survive in the real world before you jump in with your business. And for that we use the- SWOT Analysis PESTLE Analysis These analysis may seem like a bother, but they are key for any business looking to make an impact. While SWOT test is a much broader test, which predominantly analyses the internals of a business plan, the PESTLE test analyses whether the plan is sufficient in the environment where you wan
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