In a sea of startups, every innovative idea deserves its moment in the spotlight. We’ve handpicked and analyzed your website, offering free marketing insights, as our way to nurture the next big thing. We’re passionate about partnering with startups like yours.

If you find our insights valuable, and would like to discuss it further, feel free to schedule a call.

Startups with VC-funding of $1-20 Million can request their own marketing plan too.

In order to reach this goal, a single four-pronged strategy is what would be needed. Here’s what we suggest –

#1. On-Page SEO Plan for AirWorks

AirWorks has blog articles that can be considerably improved upon. As AirWorks starts to scale, it needs to focus more on inbound marketing and it also needs to come off as a thought-leader in the space.

The current articles are too short, have no internal links and are poorly formatted.

As such, we recommend that you try and scale up your content to 1000 in the shortest possible time.

Here is a list of 100 blog post title suggestions along with relevant keywords that you can use to fix it. You can create it pretty fast if you use AI along with content editors (but take care, the articles have to be carefully optimized to improve readability and more importantly, insert internal links for faster indexing by Google) –

Maximizing Geospatial Project Efficiency: The Future of Aerial Data Analysis
How AI is Revolutionizing Surveying and Mapping Workflows
Accelerating Land Survey Projects with Advanced Drone Technology
The Role of Automation in Modern Civil Engineering
Transforming Telecom Infrastructure Planning with High-Precision Mapping
Navigating the Challenges of Large-Scale Geospatial Projects
LiDAR in Surveying: The Key to Faster and More Accurate Project Delivery
Elevating Governmental Projects with Aerial Intelligence Solutions
Integrating AI into Geospatial Data Analysis: A Game-Changer for Surveyors
The Advantages of Autonomous Drafting in Civil Engineering
The Impact of Fast and Accurate Deliverables on Civil Project Outcomes
Reducing Project Bottlenecks with Intelligent Aerial Mapping
Enhancing Urban Planning with Advanced Geospatial Data
The Competitive Edge of Fast Turnaround in Geospatial Deliverables
Geospatial Data Management: Streamlining for Success
Drone Mapping Accuracy: Achieving Up to 2-Pixel Precision
How to Scale Civil Engineering Projects with Aerial Data
The Intersection of Aerial Imagery and AI: A Surveyor’s Guide
Adopting AI for Smarter, Quicker Environmental Assessments
LiDAR for Telecom: Paving the Way for 5G Infrastructure
Unlocking the Potential of Aerial Data in Government Projects
The Benefits of Flexible Aerial Mapping Solutions in Surveying
The Efficiency of AI-Powered Linework in Land Development
Time-Saving Tips for Aerial Surveying and Mapping
A Guide to Winning More Bids with Advanced Geospatial Intelligence
The Future of Civil Engineering: AI-Driven Geospatial Analysis
How to Meet and Exceed Project Deadlines with Aerial Intelligence
Boosting Productivity in Surveying with Drone-Based Solutions
From Aerial Data to Actionable Insights: A Civil Engineer’s Handbook
Navigating the Digital Transformation in Geospatial Services
Aerial Surveying: Cutting Costs and Increasing Accuracy
The Evolving Landscape of Civil Engineering Technology
AI in Land Surveying: Beyond the Basics
Improving Public Works with Aerial Geospatial Intelligence
The Surveyor’s Guide to Adopting Aerial Data Collection
How Aerial Data is Shaping the Future of Infrastructure Planning
Revolutionizing Site Inspections with Drone Technology
The Role of Drones in Disaster Management and Recovery Planning
Aerial Mapping: A Strategic Tool for Competitive Civil Engineering Firms
The Rise of Aerial Data in Environmental Conservation Efforts
From Data to Design: How Aerial Imagery is Transforming Civil Projects
The Essential Role of Accuracy in Aerial Surveying
Enhancing Real Estate Development with Drone Surveys
Overcoming the Obstacles of Traditional Surveying Methods
The Economic Impact of Adopting Drone Technology in Civil Engineering
How Aerial Data is Changing the Game in Construction Management
The Power of Geospatial Data in Urban and Regional Planning
Delivering Civil Engineering Projects Ahead of Schedule with Aerial Data
Aerial Insights: The New Standard in Environmental Impact Studies
The Role of Drones in the Evolution of the Surveying Profession
The Advantages of Cloud-Based Geospatial Data Analysis for Engineers
Aerial Surveying: Enhancing the Precision of Land Use Planning
The Integration of Drone Data in Geographic Information Systems (GIS)
Balancing Speed and Precision in Aerial Mapping
Cutting-Edge Tools for Elevation Mapping and Topographic Surveys
How to Leverage Aerial Data for Efficient Project Management
Advancing Agricultural Planning with Drone Mapping Insights
The Future of Civil Infrastructure Analysis with Aerial Technology
Aerial Data and AI: Redefining Boundary and Topographical Surveys
The Importance of Geospatial Intelligence in Natural Resource Management
Navigating Wetland Delineation with Advanced Aerial Surveys
How to Enhance Flood Risk Assessment with Aerial Mapping
Redefining Roadway Design with High-Resolution Aerial Surveys
The Growing Role of Drones in Water Resource Management
Aerial Data: A Catalyst for Innovation in Civil Engineering
The Strategic Use of Aerial Imagery in Coastal Zone Management
Drone Technology: Reshaping the Landscape of Site Selection
Aerial Mapping Techniques for Efficient Solar Farm Design
How Drones are Aiding in the Conservation of Endangered Species Habitats
The Precision of Aerial Surveys in Renewable Energy Projects
The Impact of Drone Data on Historical Preservation Efforts
The Advantages of Aerial Imagery in Transportation Planning
The Role of Aerial Data in Enhancing Golf Course Design
Ensuring Compliance with Environmental Regulations through Aerial Surveys
The Future of Forest Management with Drone Mapping Technology
Aerial Data: A New Dimension in Archaeological Site Discovery
How Geospatial Intelligence is Powering Smart City Initiatives
Aerial Surveys and Their Role in Sustainable Mining Practices
Advancing Geotechnical Investigations with Aerial Data Collection
The Importance of Aerial Mapping in Wildlife Habitat Studies
Aerial Imagery: A New Frontier in Marine and Coastal Surveys
The Role of Aerial Data in Precision Agriculture and Crop Management
Leveraging Aerial Surveys for Better Floodplain Management
Drones and Data: The New Age of Geological Mapping
How to Optimize Solar Panel Placement with Aerial Imagery
The Value of Aerial Data in Planning for Climate Resilience
Drone Surveys: The Key to Efficient Quarry and Mine Management
Aerial Data Analysis: Transforming the Approach to Watershed Studies
Aerial Insights for Land Restoration and Rehabilitation Projects
The Role of Drones in Modernizing Electrical Grid Inspections
How Aerial Surveys are Enhancing Habitat Restoration Efforts
The Advantages of Aerial Data in Managing Forest Fires
Aerial Technology: A New Perspective on Wildlife Corridor Mapping
The Efficiency of Aerial Data in Erosion Control and Sediment Management
Drones in Environmental Monitoring: Beyond the Bird’s Eye View
Aerial Mapping for Impact Assessment in Large-Scale Construction
How Aerial Data is Shaping the Landscape of Precision Viticulture
The Power of Aerial Imagery in Coastal Erosion Studies
The Strategic Role of Drones in Urban Heat Island Analysis
Transforming Terrain Analysis with Aerial Data and Machine Learning

#2. Off-page SEO Plan for AirWorks

AirWorks has a low Domain Authority and Domain Rating. It’s Ahrefs’ DR is 38.

We suggest reaching out to blogs in the industry, asking to guest post. With the influx of GPT4 and other content marketing software, most blogs are not too agreeable to this suggestion, so you may need to keep some marketing budget aside for payments for backlink insertions and guest post placements.

However, you should hire a seasoned SEO guy for this as you don’t want to get backlinks from the wrong websites, as that can harm your website by adding to its spam score.

Here’s a list of 50 high quality and relevant blogs in your niche that you should try to guest post at:

WinSavvy helps grow VC-funded startups digitally

Related: Check out our free SEO suite

#3. Social Media Marketing Plan for AirWorks

If traffic, leads and revenue is your goal, we would advise you keep it simple.

We would suggest focusing on two main social platforms for starting out, which are Twitter and Facebook. We believe in keeping your marketing focused so as to deliver the highest returns.

The reason why we stress on these two platforms are simple –

Facebook’s organic reach is very low, but having a decent following up there, helps add to your credibility. Running some ads can get you a sizeable following quite fast and cheap. Further, you can drive the followers into a group, in which, you will have a strong reach and be able to use your group participants for additional marketing requirements.
Twitter can help add to your credibility. With Twitter’s recent partnership with Google, it looks like a great platform that can deliver amazing long-run results to your business.

#4. Conversion Optimization Plan for AirWorks

At the end of the day, it is not the traffic or followers that matter, but the conversions and leads.

That’s why, once you get the first three plans up and running and start getting a decent amount of traffic, you can switch up to the following plan.

To implement this perfectly, you need to ensure that you are getting a decent amount of traffic from the above plans and you have at least 2000 followers in Facebook and Twitter (total).

Plus, you should have lead magnets throughout your website and on the sidebar of your blog articles.

If that’s done, you should optimize the lead magnets and the sidebars to go to a webinar in your niche, wherein you teach your audience about your expertise. That can create an amazing funnel whereby you can convert a good percentage of the attendees into your paying customers. Running ads on this can help supercharge the effort as well.

Having a decent marketing agency aiding you in this process would be even more beneficial as that can ensure you have a decent conversion rate, otherwise you risk burning through your ad money and traffic value.

Would You Like us to help take AirWorks’s Traffic to 10k and beyond?

What we showed you was just the basics. But of course, a plan is only as good as it’s execution. So, you could execute all of this yourself, or you could count on us to do it as well.

We could do so much more, such as-

Reverse HARO and get experts to share their thoughts with us for AirWorks’s blog,
Run ads and grow your Facebook page and convert them into your Facebook group members,
Use Javascript code to massively boost your twitter presence,
Create leads for capture and boost your inbound marketing.

You can reach me directly by filling out this form in the sidebar or schedule a meeting here. You don’t need to pay anything for the meeting. Worst case: you learn something that you can implement for your startup’s marketing at 0 cost!

At WinSavvy, we manage everything, from digital marketing strategy formulation to execution, ensuring you can focus on what you do best – running your startup. We also provide weekly updates and I am personally available as a dedicated point of contact for any of your queries.

Best regards,
Adhip Ray
Founder, WinSavvy